Thursday, 10 March 2011

Dapper Chap and the use of Die Cutting


Source.

"The identity and packaging for Dapper Chap Mustache Wax, the Gentleman's Whisker Shaper. This collection of fine waxes comes complete with 4 enticing aromas."

I absolutely love this design and meant to blog about it ages ago but apparently I forgot. I love the way that the die cut in the side of the box links directly to the purpose of the product. Die cutting is just as effective at delivering a message as printing with ink and it has a smaller environmental impact.

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